Sharon Fish
Illinois
Overview
**Check out The Flying Fish Vault - a growing collection of growth and marketing tools that actually do the work with you — built from 20 years of me running marketing teams and wishing these existed. I'm starting with three core products: Premium Marketing Scorecard, Budget Planner & Tracker Pro, and the Marketing Essentials Bundle. store.flyingfishadvisory.com ------------------- With nearly two decades of experience across sports, SaaS, fintech, retail, and Fortune 500, I’ve co-founded and scaled startups, rebranded national sports networks, managed nine-figure budgets, and built loyalty
About
**Check out The Flying Fish Vault - a growing collection of growth and marketing tools that actually do the work with you — built from 20 years of me running marketing teams and wishing these existed. I'm starting with three core products: Premium Marketing Scorecard, Budget Planner & Tracker Pro, and the Marketing Essentials Bundle. store.flyingfishadvisory.com ------------------- With nearly two decades of experience across sports, SaaS, fintech, retail, and Fortune 500, I’ve co-founded and scaled startups, rebranded national sports networks, managed nine-figure budgets, and built loyalty strategies that last. What I can do for you: Go-to-Market Strategy → Positioning, fit, and holistic growth playbooks Brand Strategy → Stories and brand clarity that connect with customers Fractional CMO → Senior leadership to align strategy, marketing, and execution (Sports sponsorship advising when it’s the right fit) Highlights: Co-founded and scaled a sports sponsorship SaaS company from market fit to client growth Managed a $25M budget for a retail loyalty program, cutting acquisition costs by 59% Drove 160% app growth for national sports streaming network with an innovative Free-to-Play strategy Built loyalty programs that boosted retention and engagement by 72% Food for Thought: – GTM isn’t just a launch plan. It’s how a business grows — market fit, brand, product, sales, and customer success all working as one engine. Done right, growth becomes predictable and scalable. – Brand isn’t just logos and colors. It’s the reason people choose you — the personality, message, product, and people behind it. Strong brands create clarity, trust, and loyalty. – Fractional CMO isn’t just part-time help. It’s senior leadership that aligns teams and builds the structure to scale — without the cost of a full-time hire. Bottom line: I help founders and leadership teams build companies that don’t just exist — they thrive in their market.