Scott Turner
Austin, Texas
Overview
I'm a methodical optimist who believes great marketing is a potent mix of persuasion and pivot tables—a blend of compelling storytelling and data-driven execution. I lead software marketing teams to execute aggressive brand and demand generation strategies with precision. My experience includes US and international board-facing roles, where I’ve reported on pipeline growth, global expansion, product and brand launches, staffing, go-to-market (GTM) plans, budgets, and M&A integration. Driving Growth & Innovation in B2B Marketing: At K1x, I lead marketing initiatives that fuel growth, establish
About
I'm a methodical optimist who believes great marketing is a potent mix of persuasion and pivot tables—a blend of compelling storytelling and data-driven execution. I lead software marketing teams to execute aggressive brand and demand generation strategies with precision. My experience includes US and international board-facing roles, where I’ve reported on pipeline growth, global expansion, product and brand launches, staffing, go-to-market (GTM) plans, budgets, and M&A integration. Driving Growth & Innovation in B2B Marketing: At K1x, I lead marketing initiatives that fuel growth, establish industry leadership, and bring AI-powered tax compliance solutions to market. My background spans high-growth SaaS, fintech, and regtech, where I’ve built demand generation programs, launched standout brands, and positioned companies for market expansion. At BERA, I implemented ABM and PLG strategies to accelerate pipeline growth. At Quali, I led a brand relaunch, secured analyst recognition, and positioned the company for Series C investment. At Dell M&A, I developed go-to-market strategies for multiple, high-profile acquisitions, ensuring smooth transitions and aggressive revenue plans. Focus Areas: Demand Generation & Revenue Marketing – Transforming marketing into a scalable growth engine. Product & Brand Strategy – Elevating brands from undifferentiated to industry leaders. Go-to-Market & PLG Execution – Aligning marketing, sales, and product for sustainable success. Marketing M&A & Investor Positioning – Helping brands secure funding, scale, and exit. Always exploring how AI, fintech, and SaaS innovations are reshaping industries.