Sarah Higgins
Plano, Texas
Overview
"No matter how great your product or service is, no one will hear about it if you don't attract attention, it's that simple" - Richard Branson. I am a hands-on brand builder who is focused and creative with a can-do attitude and ability to learn and produce quickly. I have a proven track record of developing and deploying strategic and thoughtful inbound marketing programs that align with company objectives and drive results. Fast-paced, kind, and entrepreneurial teams are my jam. I have experience in start-ups, private equity transactions and acquisitions, branding, rebranding, and event p
About
"No matter how great your product or service is, no one will hear about it if you don't attract attention, it's that simple" - Richard Branson. I am a hands-on brand builder who is focused and creative with a can-do attitude and ability to learn and produce quickly. I have a proven track record of developing and deploying strategic and thoughtful inbound marketing programs that align with company objectives and drive results. Fast-paced, kind, and entrepreneurial teams are my jam. I have experience in start-ups, private equity transactions and acquisitions, branding, rebranding, and event planning; with strong roots and affinity for the hospitality industry. I have a high predilection for strong integrated company values and data driven decision making, facilitating collaboration and team buy-in for clear and attainable goals, working hard and having a whole lot of fun doing it. I am a firm believer in always leaving it better than I found it.