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Sarah Eppler

Fractional CMO

Washington DC

Overview

As a global marketing executive, I’ve repeatedly built innovative B2C and B2B marketing programs elevating brand value, driving qualified pipeline, and accelerating revenue growth. My leadership experience includes success within startup, mid-size, and multibillion-dollar enterprise companies across SaaS, professional services, tech, media, crypto and digital asset sectors and industries. Visionary Marketing Leadership Skilled at translating goals and business drivers into actionable roadmaps, I’ve earned a reputation as an expert in transforming marketing from a traditional cost center into

About

As a global marketing executive, I’ve repeatedly built innovative B2C and B2B marketing programs elevating brand value, driving qualified pipeline, and accelerating revenue growth. My leadership experience includes success within startup, mid-size, and multibillion-dollar enterprise companies across SaaS, professional services, tech, media, crypto and digital asset sectors and industries. Visionary Marketing Leadership Skilled at translating goals and business drivers into actionable roadmaps, I’ve earned a reputation as an expert in transforming marketing from a traditional cost center into a growth-enabling, revenue-driving “superpower.” I’ve modernized marketing functions in every one of my executive roles, driving growth, engagement, and digital transformation. I’ve stewarded global branding, positioning, and GTM strategies; data intelligence/AI initiatives; and content, product, and digital marketing campaigns. My marketing teams and I delivered exceptional results for leading employers such as The Block, LHH, Politico, CEB (now Gartner), Gannett Digital and AOL, including: ► Unprecedented Growth: I bring a highly strategic approach to conceptualizing and executing marketing programs that create, capture, and convert demand into revenue. ► Data-Driven Insights: All of my marketing programs are built on a data-driven, analytical approach to growth. Leveraging analytics and market research, I’ve executed marketing initiatives generating double-digit conversion-rate increases and goal-surpassing demand-generation results. ► Team Leadership: Throughout my career, I’ve built high-performing teams, cultivating an environment that encourages creativity, accountability, and professional growth. Considered a transformational leader of best-in-class marketing organizations and talented teams, I recruit and motivate marketing teams who deliver strong ROI by thinking like business leaders, not just marketers. Let's Connect I love what I do and believe that marketing can be a business’s superpower when done right. I bring a fresh perspective and a track record of results to my next Chief Marketing Officer (CMO), Fractional CMO, Head of Marketing, SVP, or strategic advisory role. I welcome new connections and industry conversations. Contact me on LinkedIn or email epplersarah@gmail.com

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Location

Washington DC

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