RevenueCxO
RY

Rosa Yupari

Fractional CRO

Austin, Texas

Overview

I specialize in solving the revenue challenges unique to enterprise and scale-up companies. Having led a $100M ARR organization and navigated it through 5X stock growth, I bring battle-tested strategies for closing complex, multi-stakeholder deals with clarity and confidence. My experience scaling a fiber optics business from $50K to $40M at 3M and securing major contracts with AT&T and Verizon taught me how to turn siloed teams into aligned, high-performance revenue machines. My focus areas include: AI for Stakeholder Alignment: Moving beyond basic lead generation to use AI for mapping

About

I specialize in solving the revenue challenges unique to enterprise and scale-up companies. Having led a $100M ARR organization and navigated it through 5X stock growth, I bring battle-tested strategies for closing complex, multi-stakeholder deals with clarity and confidence. My experience scaling a fiber optics business from $50K to $40M at 3M and securing major contracts with AT&T and Verizon taught me how to turn siloed teams into aligned, high-performance revenue machines. My focus areas include: AI for Stakeholder Alignment: Moving beyond basic lead generation to use AI for mapping complex buying committees and predicting stakeholder intent. Enterprise GTM Strategy: Designing go-to-market motions built for the realities of enterprise sales cycles and procurement processes. High-Stakes Deal Coaching: Equipping sales teams with the messaging and negotiation skills to win in the C-suite. Trusted by executive teams at 3M, AT&T, and Nokia, and scale-ups like Zenvia, Betterfly, and DAT. If you need a fractional leader who has built it, scaled it, and can guide your team to do the same, let's connect.

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