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Ron Shulkin

Fractional CMO

Illinois

Overview

I’m a critically thinking, creatively driven B2B sales & marketing leader. PASSIONATE BOARD GAME CREATOR I channel decades of storytelling, branding, and product development experience into creating games to entertain, engage, and empower. Chaos in America, is a bold, narrative-driven game exploring themes of power, agency, and resistance in today’s cultural landscape. Part social commentary, seasoned with humor, part strategic challenge, and all heart. GAME AS A CATALYST FOR CONVERSATION Great games do more than entertain. They bring people together, spark dialog, & create shared meaning. F

About

I’m a critically thinking, creatively driven B2B sales & marketing leader. PASSIONATE BOARD GAME CREATOR I channel decades of storytelling, branding, and product development experience into creating games to entertain, engage, and empower. Chaos in America, is a bold, narrative-driven game exploring themes of power, agency, and resistance in today’s cultural landscape. Part social commentary, seasoned with humor, part strategic challenge, and all heart. GAME AS A CATALYST FOR CONVERSATION Great games do more than entertain. They bring people together, spark dialog, & create shared meaning. From Scrabble to Backgammon, I’ve always admired how gameplay reveals both personality and possibility. My first game, Quarterly Driven, was designed to help corporate teams air grievances, align goals, and emerge stronger. The results were transformative. MARKETING QUARTERBACK As a Fractional CMO and startup advisor, I’ve guided the launch of a slew of emerging digital marketing technology platforms. I nurture the creation of communities, craft compelling narratives, build ecosystems around ideas, & lead go-to-market strategies. These skills directly translate to game publishing and launch. I love helping ideas find their audience. COLLABORATIVE CREATOR I thrive in cross-functional teams. I work closely with illustrators, designers, manufacturers, and playtesters. Whether it’s ideating game mechanics, creating a brand name or optimizing a launch plan, I bring high expectations, vision and discipline to the table. WHY CHAOS IN AMERICA? Because too many people feel like pawns in someone else’s game. Chaos in America offers a path to reflection, awareness, and even action. For me, creating games isn’t just fun—it’s a way of helping people reclaim their agency. Let’s build something remarkable—on the table and beyond. MASTER OF THE PIVOT Game Concept & Game Mechanic Creation (and Refinement) Narrative Development Crowd Sourcing Pre-Revenue Start Up Fund Raising Expert Event Producer (both in-person and virtual) Pre-Launch Community Building Strategy Market Research, Buyer Discovery, Product Positioning, Tailored Message Creation in Language Understood And Appreciated By Our Buyers Marketing Technology Subject Matter Expert Branding for Hobby Markets Retail & Direct-to-Consumer Distribution Community Engagement via LinkedIn Group Management & Social Media

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