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RG

Robert Grammatica

Fractional CMO

New York, New York

Overview

I’m a senior living marketing strategist, consultant, and industry advocate helping operators grow occupancy, reduce lead aggregator dependence, and adopt data-driven performance models. With 30+ years in healthcare, senior living, and the 50+ consumer space, I bring a unique blend of brand strategy, digital execution, and ethical marketing insight to every engagement. As Founder of Longevity Point Advisors, I advise senior housing operators and associations on lead generation, digital marketing, paid media optimization, agency selection, and marketing stack transformation. I also help guide

About

I’m a senior living marketing strategist, consultant, and industry advocate helping operators grow occupancy, reduce lead aggregator dependence, and adopt data-driven performance models. With 30+ years in healthcare, senior living, and the 50+ consumer space, I bring a unique blend of brand strategy, digital execution, and ethical marketing insight to every engagement. As Founder of Longevity Point Advisors, I advise senior housing operators and associations on lead generation, digital marketing, paid media optimization, agency selection, and marketing stack transformation. I also help guide industry-backed initiatives — including the development of nonprofit referral platforms and DIY consumer tools — that restore trust and transparency to the senior housing search process. If your organization is navigating change, struggling with costly lead gen, or looking to future-proof your brand for the Boomer wave, I’d love to connect.

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Location

New York, New York

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