Rajesh Salem
Naperville, Illinois
Overview
I am an experienced business Strategy, Marketing and Analytics professional with a track record of driving profitable growth through business insights and execution in dynamic environments. I have led Enterprise and Digital transformation initiatives, built business value models and improved salesforce effectiveness. Strategy: Developed and implemented Corporate and Business Unit strategy in large and mid-size corporations in multiple industries. Adept in driving consensus across multiple stakeholders through fact based analysis and recommendations. Marketing: 20+ years of functional lead
About
I am an experienced business Strategy, Marketing and Analytics professional with a track record of driving profitable growth through business insights and execution in dynamic environments. I have led Enterprise and Digital transformation initiatives, built business value models and improved salesforce effectiveness. Strategy: Developed and implemented Corporate and Business Unit strategy in large and mid-size corporations in multiple industries. Adept in driving consensus across multiple stakeholders through fact based analysis and recommendations. Marketing: 20+ years of functional leadership experience in B2B Marketing in multiple industries including Energy, Manufacturing, and Tech/Telecom. Experience in building high performing teams with new competencies in executing Digital Marketing, Omni channel integrated marketing campaigns and sales enablement. Sales: Improved salesforce effectiveness with business value models, tools, assets and training Specialties: Unique mix of strategy, business transformation and process improvement experience to lead cross-functional global teams to achieve measurable business results > Building and leading high performing teams > Fact based Strategy & Planning > Business Insights through Market Research & Data Analytics > All aspects of B2B Branding and Product Marketing > Go-to-Market Planning & Execution > Digital Marketing: Web, SEO, Paid, ABM, Content Marketing, Email and Social > Sales Enablement and Operations > Pricing Strategy and Analytics > Advanced Predictive Analytics and Models > AI led Business Transformation