Pam Kunick-Cohen
Los Angeles, California
Overview
I’m a global brand, marketing, and business development executive with a 20+ year track record of scaling iconic IP, driving franchise strategy, and unlocking growth across entertainment, licensing, and consumer products. From Disney and Technicolor to 20th Century Fox and HIT Entertainment, I’ve led initiatives that turned creative assets into multi-million dollar global businesses. Today, I partner with bold brands and visionary teams to build what's next. I lead U.S. strategy and business development at Kids Industries, the only full-service agency focused exclusively on the family market.
About
I’m a global brand, marketing, and business development executive with a 20+ year track record of scaling iconic IP, driving franchise strategy, and unlocking growth across entertainment, licensing, and consumer products. From Disney and Technicolor to 20th Century Fox and HIT Entertainment, I’ve led initiatives that turned creative assets into multi-million dollar global businesses. Today, I partner with bold brands and visionary teams to build what's next. I lead U.S. strategy and business development at Kids Industries, the only full-service agency focused exclusively on the family market. As a Fractional CMO for Rising United and the Hera Rising Mission, I help amplify women’s empowerment and STEAM education through mission-driven storytelling. I'm also Managing Partner at CrackerJax Entertainment, where we specialize in branding, partnerships, and creative development for global entertainment clients. My sweet spot? Connecting big ideas to bottom-line impact — through brand clarity, audience insight, and experiences that inform, inspire, and entertain.