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Nicks Ericsson

Fractional CMO

Santa Barbara, California

Overview

Building brand equity, creating consumer fandom, and driving revenue while doing good for people and the planet. Creative, entrepreneurial and innovative global CMO/VP of Marketing. Expertise in building and repositioning brands by designing industry leading purpose driven brand and marketing strategies that deliver consumer advocacy, builds community and business growth while enhancing environmental and social impact. Skilled in leading and inspiring teams to execute disruptive full-funnel brand, product, sustainability and social impact campaigns in luxury and premium fashion, footwear and s

About

Building brand equity, creating consumer fandom, and driving revenue while doing good for people and the planet. Creative, entrepreneurial and innovative global CMO/VP of Marketing. Expertise in building and repositioning brands by designing industry leading purpose driven brand and marketing strategies that deliver consumer advocacy, builds community and business growth while enhancing environmental and social impact. Skilled in leading and inspiring teams to execute disruptive full-funnel brand, product, sustainability and social impact campaigns in luxury and premium fashion, footwear and sports based on consumer insights, data analysis and industry trends.

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Location

Santa Barbara, California

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