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Nelle Sacknoff

Fractional CMO

San Diego, California

Overview

Creative, strategic, and data-driven marketing and product management leader who gets things done. Fractional CMO / GTM leader and global digital transformation advisor to small to medium size businesses and organizations in growth mode. Brings 20 years of proven success enhancing end-to-end customer experiences, digital transformation, and full-funnel acceleration— driving both short-term impact and long term growth globally. Passionate about building and scaling high performance global and cross-functional teams— across GTM, technical product and engineering teams, launching and scaling ne

About

Creative, strategic, and data-driven marketing and product management leader who gets things done. Fractional CMO / GTM leader and global digital transformation advisor to small to medium size businesses and organizations in growth mode. Brings 20 years of proven success enhancing end-to-end customer experiences, digital transformation, and full-funnel acceleration— driving both short-term impact and long term growth globally. Passionate about building and scaling high performance global and cross-functional teams— across GTM, technical product and engineering teams, launching and scaling new technology products/platforms, programs and campaigns, and have done so in 156 languages, 400+ regions, and six continents. Uniquely brings a Masters in Public Administration (MPA) in International Management — which enables me to bring expertise and added value with global strategy/analysis, economics, policy, governance, partnerships and internationalization to all global growth and expansion work with customers. I lead with a customer-centric and growth mindset, love taking on big, complex challenges, navigating dynamic organizations, and building strong relationships and new programs efficiently. Architects programs, systems, and incentives to drive digital innovation and productivity through data science, technical product expertise, agile techniques, strong writing/communications, positive reinforcement , experimentation/testing, automation, and cross-functional collaboration. Thrives in global, fast-paced, and dynamic environments, and truly enjoy developing people, teams, and relationships as much as business and B2B SaaS/PaaS industries. Leads and works with a systems-thinking and growth mindset and leverage a full-stack, comprehensive product and marketing background to get things done better, faster, and with less. Energized by championing the technical audiences I both market to and with whom I work closely (product and engineering teams). Motivated by diverse, cross-functional and entrepreneurial teams who are extremely successful and ambitious, while also empathic, kind, supportive, and like to have fun along the way.

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Location

San Diego, California

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