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Mike Miller, MBA

Fractional CMO

Aurora, Colorado

Overview

With nearly two decades of experience leading growth marketing, digital strategy, and brand transformation, I specialize in scaling mission-driven brands through data-backed performance, compelling storytelling, and full-funnel optimization. Most recently, as Senior Director of Growth at AirDNA, I managed a $3.5M+ global marketing budget and led acquisition, CRO, content, and paid media efforts, generating over 600K new registrations in 2024. I built a high-performing growth engine from the ground up, including AI-powered lead generation, attribution modeling, and website testing frameworks t

About

With nearly two decades of experience leading growth marketing, digital strategy, and brand transformation, I specialize in scaling mission-driven brands through data-backed performance, compelling storytelling, and full-funnel optimization. Most recently, as Senior Director of Growth at AirDNA, I managed a $3.5M+ global marketing budget and led acquisition, CRO, content, and paid media efforts, generating over 600K new registrations in 2024. I built a high-performing growth engine from the ground up, including AI-powered lead generation, attribution modeling, and website testing frameworks that drove measurable revenue impact. My career spans B2C, B2B, SaaS, and DTC brands, supporting rapid growth through integrated campaigns, performance innovation, and customer-centric strategies. I’ve built and led top-tier marketing teams, developed scalable media programs, and driven results across performance marketing, SEO, brand strategy, and lifecycle engagement. Core Strengths: Growth & Performance Leadership – Ownership of paid, organic, CRO, SEO, email, and analytics to fuel revenue. Team Building & Cross-Functional Leadership – Trusted team builder with a collaborative and execution-first approach. Strategic Ops – Expertise in forecasting, performance modeling, and aligning marketing with CAC, LTV, and ARR targets. Creative Meets Data – Proven ability to blend analytical rigor with brand storytelling and audience insight. Customer Acquisition at Scale – Track record of launching and scaling programs across multiple channels and markets. I'm energized by brands that stand for something—and marketing teams that move fast, think strategically, and deliver results that matter.

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Location

Aurora, Colorado

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