Michelle Spohnholz
Dallas, Texas
Overview
Dynamic marketing executive with a proven track record of delivering insight-driven results through people, strategy, and compelling communication. Extensive experience across foodservice, retail, CPG, franchise, multi-unit operator and consumer landscapes with blue-chip brands including PepsiCo, Yum! Brands, Arby’s, Walmart, and Kroger. Adept at leading high-performing teams in brand development, digital transformation, and innovation strategy. Develops strategic, profitable marketing solutions while fostering cross-functional collaboration and accountability. Specialties: Executive Leadersh
About
Dynamic marketing executive with a proven track record of delivering insight-driven results through people, strategy, and compelling communication. Extensive experience across foodservice, retail, CPG, franchise, multi-unit operator and consumer landscapes with blue-chip brands including PepsiCo, Yum! Brands, Arby’s, Walmart, and Kroger. Adept at leading high-performing teams in brand development, digital transformation, and innovation strategy. Develops strategic, profitable marketing solutions while fostering cross-functional collaboration and accountability. Specialties: Executive Leadership, Consulting, Consumer Research, Franchise Systems, Multi-unit Operator Marketing, Consumer Insights, Marketplace Intelligence, Brand Management, Consumer Marketing, Customer & Shopper Marketing, Category Management, Brand Positioning, Strategic Planning, Advertising and Media, Digital Marketing, Social Media, Loyalty Apps & Online Ordering, Innovation, New Product Development, Stage Gate Process Development, Stage Gate Implementation and Process Management, New Business Development, Miller Heiman Expertise, High-Performance Team Development, Change Leadership, Food & Beverage, Hospitality, Retail. You can contact me regarding career, consulting and networking opportunities at 404-863-2542 or michelle.spohnholz@gmail.com.