Michael Letschin
Washington DC
Overview
Energetic and results-driven marketing executive with a proven track record of building, scaling, and leading high-impact teams that drive measurable business growth. Skilled at guiding organizations through digital transformation and product evolution, from traditional solutions to next-generation cloud and SaaS platforms. I thrive at the intersection of marketing strategy, technology, and customer experience—bridging cross-functional collaboration across product, sales, and engineering to deliver market-defining launches, strengthen brand positioning, and accelerate revenue growth. My leade
About
Energetic and results-driven marketing executive with a proven track record of building, scaling, and leading high-impact teams that drive measurable business growth. Skilled at guiding organizations through digital transformation and product evolution, from traditional solutions to next-generation cloud and SaaS platforms. I thrive at the intersection of marketing strategy, technology, and customer experience—bridging cross-functional collaboration across product, sales, and engineering to deliver market-defining launches, strengthen brand positioning, and accelerate revenue growth. My leadership style emphasizes customer obsession, data-driven decision-making, and empowering teams to operate with creativity and precision. Throughout my career, I’ve delivered successful global campaigns, strengthened sales enablement programs, and launched innovative products that have shaped markets and driven customer adoption. I have a unique ability to translate complex business and technology challenges into compelling go-to-market strategies, ensuring alignment from boardroom vision down to field execution. Currently, I am focused on leveraging my expertise to help organizations unlock growth opportunities, expand into new markets, and build marketing engines that scale. I'm currently open to full-time, part-time or fractional CMO / VP of Marketing roles where experienced leadership can help guide today's transformation Core Expertise: Global Integrated Marketing Campaigns & Brand Strategy | Customer Experience & Digital Transformation | Product Marketing & Go-to-Market Leadership | Demand Generation, ABM & Pipeline Acceleration | Cross-Functional Leadership (Sales, Product, Engineering) | Thought Leadership & Executive Communications