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Mark Brimm

Fractional Head of ABM

Connecticut

Overview

Mark Brimm is a seasoned Fractional Head of ABM with over 25 years of marketing strategy experience. He specializes in guiding startups and founders to build robust, data-driven, and omnichannel marketing foundations. Mark's expertise helps businesses avoid common tactical pitfalls by establishing clear strategic roadmaps for sustainable growth.

About

With over 25 years in marketing strategy and 8+ years in fractional leadership roles, including Fractional Head of ABM, Mark Brimm possesses a deep understanding of what drives successful marketing outcomes. He has observed a recurring challenge for many founders, particularly in startups: the premature leap into tactics without establishing a proper, data-driven, omnichannel audit-based SWOT analysis and a comprehensive one-year scaling roadmap. Mark's approach is designed to counter this common mistake. He partners with organizations to implement a foundational, strategic methodology that ensures all marketing efforts are rooted in solid data and aligned with overarching business goals. This involves conducting thorough audits, developing strategic roadmaps, and integrating omnichannel perspectives to create a cohesive and effective marketing engine. By leveraging Mark's fractional expertise, companies gain access to senior-level marketing leadership without the overhead of a full-time executive. He empowers founders to build resilient marketing strategies that drive measurable results, accelerate growth, and establish a sustainable competitive advantage from the ground up.

Industry Experience

TechnologySaaSStartupsB2B ServicesDigital Marketing

Specialties

Marketing StrategyFractional LeadershipData-Driven Marketing

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Location

Connecticut

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