Lou Hughes
West Palm Beach, Florida
Overview
Helping PE-backed and growth-stage companies scale smarter with Fractional CMO leadership + multi-channel marketing teams. I’m the founder of Moving Minds, an award-winning marketing agency and trusted partner to private equity firms, venture-backed startups, and mid-market companies across the U.S. and abroad. We specialize in delivering Fractional CMO engagements supported by multi-channel marketing teams, providing the strategic leadership and execution horsepower companies need to accelerate growth — without building a full in-house department. Whether we’re supporting the C-suite as an
About
Helping PE-backed and growth-stage companies scale smarter with Fractional CMO leadership + multi-channel marketing teams. I’m the founder of Moving Minds, an award-winning marketing agency and trusted partner to private equity firms, venture-backed startups, and mid-market companies across the U.S. and abroad. We specialize in delivering Fractional CMO engagements supported by multi-channel marketing teams, providing the strategic leadership and execution horsepower companies need to accelerate growth — without building a full in-house department. Whether we’re supporting the C-suite as an outsourced marketing executive or working shoulder-to-shoulder with internal CMOs to extend their capabilities, our work helps clients: Launch products, rebrands, and campaigns faster Drive measurable pipeline and revenue results Professionalize fragmented or early-stage marketing efforts I bring over 25 years of experience in digital marketing, brand strategy, demand generation, and creative leadership — including roles leading global marketing, digital marketing, and e-commerce for CoStar Group, Fannie Mae, Caremark Rx, GTSI (now part of Unicom Global), and Commerce One. Since launching Moving Minds, I’ve led growth initiatives for companies such as: Siemens, Mastercard, Citi, Thomson Reuters, Axogen, Schweiger Dermatology, Norwest Venture Partners, Accel-KKR, GuideWell, Lindsay Goldberg, Deerfield Management, Novocardia, United Nations, Galen Mental Health, Tessco, SDG Strategy Group, LeadAmerica, Inuvio, Unimarket, Commerce One, MedPartners, and more. Representative results include: • +303% YOY growth at Schweiger Dermatology • $12M in 90-day launch revenue for Axogen • +900% e-commerce growth at GTSI (Unicom Global) • +2,477% traffic and +2,300% MQLs for VC-backed SaaS startup • +114% YOY revenue growth for Unimarket as Fractional CMO • +35% increase in cardiac utilization at Jupiter Medical Center • +4,900% boost in online enrollment for LeadAmerica Services include: Fractional CMO leadership | Full-channel execution | Brand positioning | Demand generation | Go-to-market strategy | Marketing automation | SEO/SEM | Paid media | Content marketing | Creative direction | Marketing org design | KPI dashboards & reporting | Marketing due diligence If your company needs the strategic leadership of a CMO and the execution power of a full marketing department — without the cost and complexity of building it in-house — let’s connect.