Logan J.
Park City, Utah
Overview
Helping early and growth-stage companies solve their hardest problems in marketing, product, and operations by closing gaps between people, process, and tools—especially where AI and MarTech can multiply impact. Who I AmRevenue-obsessed growth and product leader who builds scalable systems, not just campaigns. Led transformations across fintech, wellness, and e-commerce as CMO, CRO, CPO, founder, and consultant. What I’ve Done * Turned stagnant performance into exponential growth, including driving company revenue from thousands to many millions at Nav while leading marketing, product, and r
About
Helping early and growth-stage companies solve their hardest problems in marketing, product, and operations by closing gaps between people, process, and tools—especially where AI and MarTech can multiply impact. Who I AmRevenue-obsessed growth and product leader who builds scalable systems, not just campaigns. Led transformations across fintech, wellness, and e-commerce as CMO, CRO, CPO, founder, and consultant. What I’ve Done * Turned stagnant performance into exponential growth, including driving company revenue from thousands to many millions at Nav while leading marketing, product, and revenue. * Built and scaled multiple marketing and product orgs from 0 to 20+ people, installing data-driven operating rhythms, analytics, and accountability. * Rebranded Creditera to Nav, aligning product, brand, and GTM to unlock new growth vectors and product lines. * Launched and scaled a two-sided marketplace and first-party products that became the majority of company revenue. * Co-founded and operate Upgrade Labs Park City, applying growth, CX, and operations expertise to a real-world wellness business. * Run LBJO Consulting, helping early-stage teams modernize their marketing stacks with AI, lifecycle programs, and performance channels. How I Work * Blend strategic thinking with hands-on execution: comfortable in the boardroom and in the weeds of campaigns, funnels, and product flows. * Use AI, automation, and analytics to make better decisions, move faster, and spend smarter—not as buzzwords, but as core operating tools. * Build high-trust, high-performance teams with clear goals, feedback loops, and room to grow. My goal is always to create outsized value for the company and the people around me—and to have a genuinely good time while working hard together. Focus Areas:Executive Marketing Leadership · Growth & Revenue Strategy · AI & MarTech Systems · Product Vision & Execution · Fintech, Wellness, and E-commerce GTM · Integrated Lifecycle & Performance Marketing · Marketplace Growth · P&L Ownership · Team Building & Coaching