RevenueCxO
LG

Lewis Gray

Fractional Head of ABM

Maine

Overview

Lewis Gray operates as a Fractional Head of ABM, specializing in building and optimizing end-to-end go-to-market (GTM) engines. He focuses on delivering predictable revenue growth by transforming demand generation strategies for businesses.

About

As a Fractional Head of ABM, Lewis Gray excels in designing and implementing comprehensive GTM engines that move beyond superficial solutions like simply adding more SDRs or tools. His approach is rooted in taking full ownership of the demand generation pipeline, ensuring that all components work cohesively to drive consistent, measurable results. Lewis's methodology avoids reliance on individual "hero reps" or unsustainable "hustle" culture, instead building robust systems for predictable revenue. He brings a strategic perspective to ABM, integrating it deeply into the GTM engine to ensure targeted engagement, efficient resource allocation, and a clear path to generating high-quality leads and opportunities. He empowers companies to achieve predictable growth by establishing scalable and repeatable marketing frameworks.

Industry Experience

B2B SaaSMarketing TechnologyFractional LeadershipDigital MarketingProfessional Services

Specialties

Fractional ABM LeadershipEnd-to-End GTM EnginesPredictable Demand Gen

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