Lesley M.
New York City, New York
Overview
I’m a senior marketing executive and general manager with 20 years of experience leading consumer brands across beauty, personal care, wellness, and home. I’ve built my career in pivotal roles at Fortune 500 organizations, including L’Oréal, Revlon, and Philips, as well as in founder-led businesses. In these roles, I’ve had direct ownership of P&L performance and led portfolio strategy, go-to-market strategy, and commercial results across retail, DTC, and omni-channel environments. At present, I work as a Fractional CMO and advisor to growth-stage consumer brands, partnering with Founders an
About
I’m a senior marketing executive and general manager with 20 years of experience leading consumer brands across beauty, personal care, wellness, and home. I’ve built my career in pivotal roles at Fortune 500 organizations, including L’Oréal, Revlon, and Philips, as well as in founder-led businesses. In these roles, I’ve had direct ownership of P&L performance and led portfolio strategy, go-to-market strategy, and commercial results across retail, DTC, and omni-channel environments. At present, I work as a Fractional CMO and advisor to growth-stage consumer brands, partnering with Founders and executive teams during moments of growth or transition. I guide brands through critical decisions around positioning, organization design, and go-to-market priorities, helping them scale with discipline and conviction. I bring a thoughtful, collaborative leadership style that drives momentum and supports sound decision-making as businesses evolve. I’m energized by building brands that matter and shaping businesses as they mature and move into their next chapter. SKILLS Go-to-Market Strategy P&L Ownership Revenue Growth Management Product Innovation & Launch Omni-Channel Retail & Merchandising Customer Experience & Journey Strategy Brand Strategy & Creative Direction Media Planning Performance Marketing Strategy Segmentation, Insights & Analytics Digital & Commercial Transformation Executive Stakeholder Engagement Organizational Development