Leshawnda Larkin
Dallas, Texas
Overview
After two decades leading marketing and brand strategy at global Fortune 500 companies, I now partner with businesses—big and small—to unlock their full potential. What I Offer: Brand Strategy & Thought Leadership – Clarifying brand positioning, sharpening messaging, and driving growth in competitive markets. Fractional CMO Services – Delivering executive-level marketing leadership to optimize performance and scale smarter. Innovation & Future Trends – Advising on breakthrough products, evolving consumer behavior, and what’s next in the market. I bring a cross-industry perspective shaped b
About
After two decades leading marketing and brand strategy at global Fortune 500 companies, I now partner with businesses—big and small—to unlock their full potential. What I Offer: Brand Strategy & Thought Leadership – Clarifying brand positioning, sharpening messaging, and driving growth in competitive markets. Fractional CMO Services – Delivering executive-level marketing leadership to optimize performance and scale smarter. Innovation & Future Trends – Advising on breakthrough products, evolving consumer behavior, and what’s next in the market. I bring a cross-industry perspective shaped by leadership roles at Dolby, Samsung, PepsiCo-Frito Lay, Dr Pepper Snapple/Cadbury Schweppes, and Johnson & Johnson—spanning tech, CPG, entertainment, and wellness. I’ve built and led high-performing teams, navigated complex global orgs, and delivered business impact through end-to-end brand and marketing strategies. My approach blends operational discipline with creative vision—connecting strategy, product, partnerships, and go-to-market execution. I’m passionate about helping brands grow through clear positioning, bold innovation, and purpose-driven storytelling. Outside of consulting, I’ve served as a speaker and facilitator sharing insights at SXSW, Art Basel, VRS Conference, and TechWeek Dallas. I bring that same energy and creativity to every project I lead. Additionally, my work as an executive producer and published co-author reflects my dedication to fostering innovation and creativity across industries. Website: https://leshawndalarkin.com/ | Email: llarkin5024@gmail.com