Kimberly Salzer
Tampa, Florida
Overview
ARE YOU STUCK DOING RANDOM ACTS OF MARKETING? Are you investing in multiple marketing tactics (email, social media, paid digital, SEO, influencers, blogs, SMS, etc.) but not seeing an ROI on your investments? Is your brand getting lost in the market without without a clear and differentiated brand positioning and messaging? Are newer competitors infiltrating your space with claims and tactics that are taking your customers and diminishing your credibility? Are you unclear who your core and potential new customers are and what their customer journey is across channels? Are you lost in na
About
ARE YOU STUCK DOING RANDOM ACTS OF MARKETING? Are you investing in multiple marketing tactics (email, social media, paid digital, SEO, influencers, blogs, SMS, etc.) but not seeing an ROI on your investments? Is your brand getting lost in the market without without a clear and differentiated brand positioning and messaging? Are newer competitors infiltrating your space with claims and tactics that are taking your customers and diminishing your credibility? Are you unclear who your core and potential new customers are and what their customer journey is across channels? Are you lost in navigating the "new world" of constantly changing marketing technology platforms/vendors that will help you take your business to the next level across channels? Are you confused on how to appropriately attribute revenue to cross-channel marketing tactics and make sound marketing budget allocation decisions? All of the above ends up costing you a lot of time, but the worst part is that you actually start to doubt your ability to GROW and CHANGE. That’s exactly why my job exists. I help intelligent business leaders get their companies on a growth trajectory to the next level as a fractional Chief Marketing Officer. My clients go... from tactical to STRATEGIC from inside-looking out to OUTWARD-LOOKING IN from uncertain to CONFIDENT from "throwing darts" to DATA-DRIVEN BUSINESS DECISIONS from business boss to THOUGHT LEADER Kim Salzer https://www.chiefoutsiders.com/profile/kimberly-salzer