Kevin Cox
Palm Desert, California
Overview
Enterprise Marketing Executive | AI, Cloud, SaaS | Driving Global Growth & GTM Strategy With 25+ years in enterprise marketing leadership, I specialize in scaling revenue, launching category-defining products, and leading high-performing teams. My expertise spans AI, SaaS, Cloud, and Developer Ecosystem Marketing, where I’ve helped both startups and Fortune 500 companies expand market share, drive demand, and accelerate growth. Key Achievements: Led SAP HANA’s global launch—hailed as "the biggest launch in SAP history" by CEO Bill McDermott. Scaled ARR by 1,400% at Hazelcast, driving 593%
About
Enterprise Marketing Executive | AI, Cloud, SaaS | Driving Global Growth & GTM Strategy With 25+ years in enterprise marketing leadership, I specialize in scaling revenue, launching category-defining products, and leading high-performing teams. My expertise spans AI, SaaS, Cloud, and Developer Ecosystem Marketing, where I’ve helped both startups and Fortune 500 companies expand market share, drive demand, and accelerate growth. Key Achievements: Led SAP HANA’s global launch—hailed as "the biggest launch in SAP history" by CEO Bill McDermott. Scaled ARR by 1,400% at Hazelcast, driving 593% open-source adoption growth. Bootstrapped ARR growth by 162% for AI-driven startup Foqal in 2 years. Developed $2.9M in sales-qualified pipeline at TheLoops through demand generation & GTM strategy. Repositioned Algorithmia, leading to its acquisition by DataRobot. What I Bring to Enterprise Marketing Teams: AI, SaaS & Cloud GTM Strategy – Aligning marketing with business goals for pipeline acceleration & revenue growth. Enterprise & Developer Marketing – Bridging the gap between technical adoption & executive-level messaging. Demand Generation & Brand Leadership – Building scalable, data-driven marketing that drives engagement & pipeline. Product & Ecosystem Marketing – Creating compelling product positioning that connects with buyers & accelerates adoption. I thrive in fast-paced, high-impact environments, whether driving digital transformation in large enterprises (SAP, Actian) or helping startups scale to acquisition (Algorithmia, Hazelcast). Currently exploring VP of Marketing, GTM Leadership, and Ecosystem Marketing roles in AI, SaaS, and Enterprise Tech. Let’s connect to discuss how marketing can accelerate growth for your enterprise.