Katerina Simonova-Liggio
New York, New York
Overview
Strategic Growth Marketing For Women-Led D2C Brands Let’s talk: kat@nomatter.nyc | nomatter.nyc With 15+ years in digital marketing, creative direction, and brand strategy, I’ve worked across the client, agency, and founder sides—so I know firsthand what it takes to scale a business from the inside out. At No Matter Consulting, I help women founders and D2C brands build marketing strategies that are both effective and sustainable. My Expertise Spans: ◆ Digital strategy & brand positioning ◆ Email & SMS marketing (Klaviyo Agency Partner) ◆ Content & storytelling that converts ◆ Shopify &
About
Strategic Growth Marketing For Women-Led D2C Brands Let’s talk: kat@nomatter.nyc | nomatter.nyc With 15+ years in digital marketing, creative direction, and brand strategy, I’ve worked across the client, agency, and founder sides—so I know firsthand what it takes to scale a business from the inside out. At No Matter Consulting, I help women founders and D2C brands build marketing strategies that are both effective and sustainable. My Expertise Spans: ◆ Digital strategy & brand positioning ◆ Email & SMS marketing (Klaviyo Agency Partner) ◆ Content & storytelling that converts ◆ Shopify & tech optimization for D2C brands ◆ Customer retention & loyalty programs Ways To Work With Me: I offer hourly 1:1 coaching, strategic consulting, and ongoing retainers, all the way up to fractional CMO roles for brands that need senior-level marketing leadership without hiring in-house. As a Shopify & Klaviyo partner, I develop data-driven strategies that increase revenue, retention, and referrals—whether that’s through smarter email flows, a stronger brand presence, or simply making sense of the chaos. I also believe that great marketing should feel human—and that the best results come from a mix of intuition, smart strategy, and the right tech. If you’re a founder looking for clarity, growth, or just someone to help you figure out your next move, let’s connect. kat@nomatter.nyc | nomatter.nyc