Kaitlin Cameron
Burlington, Vermont
Overview
I am the marketing resource I wish I had by my side when I was a CMO. Through advisory, fractional, and/or strategic engagements, I work with executive-level marketers and operators at direct-to-consumer e-commerce brands. As we develop a scope, I work to expand the team's strategic capacity and evaluate the org + processes teams need to achieve DTC growth goals. Part strategist, matchmaker (people + tools), thought partner, and a trusted resource. My work focuses on the intersection of brand and growth, media strategy, channel diversification, go-to-market planning, and organizational desi
About
I am the marketing resource I wish I had by my side when I was a CMO. Through advisory, fractional, and/or strategic engagements, I work with executive-level marketers and operators at direct-to-consumer e-commerce brands. As we develop a scope, I work to expand the team's strategic capacity and evaluate the org + processes teams need to achieve DTC growth goals. Part strategist, matchmaker (people + tools), thought partner, and a trusted resource. My work focuses on the intersection of brand and growth, media strategy, channel diversification, go-to-market planning, and organizational design. I'm driven by connections and lifting others up in my work, so I utilize this passion to serve as the galvanizing force that moves teams forward decisively and effectively. I channel my genuine drive, curiosity, and experimentation to unlock progress, recognize opportunities, and elevate everyone forward in the same direction. This all sounds so serious but I’ve been told I’m fun to work with, adding lightness and humor to the partnership! Visit my website https://www.kvcconsulting.com/ or you can learn more here: https://www.gofractional.com/member/kaitlin-cameron