Jill Hoersten
Plano, Texas
Overview
WHAT I DO: I am a fractional Chief Marketing Officer (fCMO) and marketing strategist focusing on developing and implementing strategies that accelerate growth and produce results. I bring over 25 years of strategic marketing expertise to the table. WITH WHOM DO I WORK: I partner with entrepreneurs and companies in various industries eager to move the needle and position themselves as leaders in their industry. WHY THE SUCCESS: I am a full-stack marketing leader with over 25 years of experience across many industries. I know what needs to be accomplished and have vast resources to get it d
About
WHAT I DO: I am a fractional Chief Marketing Officer (fCMO) and marketing strategist focusing on developing and implementing strategies that accelerate growth and produce results. I bring over 25 years of strategic marketing expertise to the table. WITH WHOM DO I WORK: I partner with entrepreneurs and companies in various industries eager to move the needle and position themselves as leaders in their industry. WHY THE SUCCESS: I am a full-stack marketing leader with over 25 years of experience across many industries. I know what needs to be accomplished and have vast resources to get it done. I utilize on-, near-, and off-shore accomplished professionals from my extensive network. I am a team player and leader who goes the distance to drive success. I am a seasoned marketing professional who provides strategic guidance and execution support to businesses, offering flexibility, expertise, and cost-effective solutions tailored to the unique needs of each client. Throughout my career, I have worked with a diverse range of businesses, from startups to Fortune 500 companies, helping them navigate the ever-evolving landscape of digital marketing. My approach is rooted in data-driven insights, customer-centric strategies, and a relentless pursuit of excellence. Specialties: strategic marketing planning & execution | North Star metric implementation | Pirate Funnel development | lead generation and lead nurturing | messaging | marketing automation | CRM/SalesForce | field marketing | conference planning and budgeting | webinars | inbound/outbound marketing | content marketing & strategy | social media marketing | digital marketing | email marketing | website management and development | staff development, growth, mentoring, and leadership | remote/local team management | market research and competitive analysis | technical writing and content curation | demand generation | B2B | events for C-level audience | brand management and awareness | thought leadership | startups & entrepreneurs | A/B testing | acquisitions | self-starter | learning agility | Adobe CS LET'S CONNECT: jill@thepracticalfractional.com.