Jake Godgart
Boston, Massachusetts
Overview
I’m a competitive-minded product marketer -- someone who connects the dots on where the market's headed, how our product solves customer problems, and why it's the best for our ICP. I've applied my playbook across a range of organizations as a founding PMM at a few scrappy start ups to leading my team at a large Enterprise. I've had a part in standing up a competitive intel team, repositioning products to attain leader status in the market, nailing pricing and packaging, working on M&A deals, and arming the sales team with the tools and stories they need to win. I'm driven by how we can get mo
About
I’m a competitive-minded product marketer -- someone who connects the dots on where the market's headed, how our product solves customer problems, and why it's the best for our ICP. I've applied my playbook across a range of organizations as a founding PMM at a few scrappy start ups to leading my team at a large Enterprise. I've had a part in standing up a competitive intel team, repositioning products to attain leader status in the market, nailing pricing and packaging, working on M&A deals, and arming the sales team with the tools and stories they need to win. I'm driven by how we can get more revenue points on the scoreboard and the strategy we use to stay ahead of customer/market needs. My focus at Expel is keeping the #1 MDR service dominant in protecting the world's biggest brands. After hours, I'm still in the game—advising startups, serving as a fractional CMO, and operating RaceYear Mobile Apps (raceyear.app), a company I co-founded to help race car drivers and their teams race smarter. I’m interested in corporate strategy, venture, investing, and staying on top of the latest tech wave. Specialties: Product Marketing & Management, Competitive Intelligence, Strategic Planning & Execution, Product Messaging & Positioning, Product Roadmap, Channel Management and Strategy, Partner Marketing Current interests: Start ups, AI, Cybersecurity, Corporate Strategy, Venture, M&A, Investing, Fantasy Sports, Real Sports