RevenueCxO
HB

Hannah Belsham

Fractional CMO

New York, New York

Overview

18 years’ experience in the Luxury Beauty Industry in Global Product Innovation & Local Marketing roles. Expertise spanning Fragrances, Skincare, Cosmetics, Haircare, Bodycare, Wellness & Home. Senior Marketing Executive with a proven track record of outstanding achievements in strategic business and retail development, consumer understanding, product and advertising development, Digital and E-Commerce. Visionary, innovative, passionate and strategic leader, highly skilled at: (1) Defining end to end business strategy from target definition, brand purpose & objective to toolbox development (

About

18 years’ experience in the Luxury Beauty Industry in Global Product Innovation & Local Marketing roles. Expertise spanning Fragrances, Skincare, Cosmetics, Haircare, Bodycare, Wellness & Home. Senior Marketing Executive with a proven track record of outstanding achievements in strategic business and retail development, consumer understanding, product and advertising development, Digital and E-Commerce. Visionary, innovative, passionate and strategic leader, highly skilled at: (1) Defining end to end business strategy from target definition, brand purpose & objective to toolbox development (2) Accelerating growth of existing businesses (3) Identifying new growth opportunities and white spaces including founding own business (The Ritual Rooms) (4) Designing & formulating global product & category innovations and accompanying marketing campaigns, (5) Managing highly complex licensing partners & high caliber advertising talents (directors, photographers) (6) Collaborating with founders to drive commercialization of beauty businesses (Jo Malone, Liz Earle, Benefit) (7) Digital strategist & social media expert: building brands without ATL traditional media investment, recognised in the Top 100 Digerati listing (8) Leading Multifunctional Teams of a medium/big size (30+ people) Energizing & Passionate leader experienced at recruiting, training, managing and growing talents, teams and organizations.

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Location

New York, New York

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