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Grant Cox

Fractional CMO

Fresno, California

Overview

Some people are wired to build companies. I’ve spent my career building the brands and narratives that help them grow—with words, clarity, conviction, and momentum. For more than two decades, I’ve helped organizations distill who they are, where they’re going, and how to communicate it clearly. My work lives at the intersection of brand, strategy, and execution. From helping build de novo firms to navigating growth through acquisition, I specialize in shaping narratives that support trust, scale, and long-term value. Most recently, I served as Executive Director and Head of Marketing Communi

About

Some people are wired to build companies. I’ve spent my career building the brands and narratives that help them grow—with words, clarity, conviction, and momentum. For more than two decades, I’ve helped organizations distill who they are, where they’re going, and how to communicate it clearly. My work lives at the intersection of brand, strategy, and execution. From helping build de novo firms to navigating growth through acquisition, I specialize in shaping narratives that support trust, scale, and long-term value. Most recently, I served as Executive Director and Head of Marketing Communications at Atria Wealth Solutions, a national wealth management firm that grew to $120B in assets before its acquisition by LPL Financial. I led enterprise marketing and communications across corporate narrative, public relations, executive messaging, and internal communications. I worked closely with senior leadership to ensure business strategy, market perception, and brand expression moved in lockstep. In 2026, I briefly stepped into the agricultural sector as Director of Marketing for Kings River Packing, a vertically integrated citrus grower and packer in California’s Central Valley and one of the top five citrus brands in the United States. During that time, I helped lead brand and go-to-market strategy across multiple citrus programs and helped develop positioning for new product initiatives, including the launch strategy for a premium Maui-grown lime program designed to differentiate within a historically commoditized and volatile category. Today, I serve as Principal at Haven Tower Group, where I work with wealth management firms, fintech companies, and financial services platforms to shape the narratives that influence markets, reputation, and growth. Alongside my full-time role, I continue to advise select founder-led and growth-stage organizations through my consultancy, providing executive-level marketing leadership, brand clarity, and narrative development when it matters most. I’m drawn to complex environments, high-stakes decisions, and moments of transition. The work I enjoy most is helping leaders say the right thing, the right way, at the right time.

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Location

Fresno, California

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