Ellie Baldini
Raleigh, North Carolina
Overview
I’m a senior marketing executive, agency operator, and growth strategist with more than a decade of experience building high-performing brands, revenue-generating content ecosystems, and scalable marketing engines across healthcare, orthodontics, SaaS, and digital media. Currently, I serve as Vice President of Marketing at GO Media, where I lead integrated marketing strategy across creative, performance, and revenue growth for one of the Southeast’s fastest-growing healthcare-focused agencies. My work spans full-funnel strategy, team leadership, client growth, and building systems that turn m
About
I’m a senior marketing executive, agency operator, and growth strategist with more than a decade of experience building high-performing brands, revenue-generating content ecosystems, and scalable marketing engines across healthcare, orthodontics, SaaS, and digital media. Currently, I serve as Vice President of Marketing at GO Media, where I lead integrated marketing strategy across creative, performance, and revenue growth for one of the Southeast’s fastest-growing healthcare-focused agencies. My work spans full-funnel strategy, team leadership, client growth, and building systems that turn marketing into a predictable driver of business outcomes. Previously, I was Head of Content at AdVision, where I led AI-enabled content, SEO, and affiliate strategies to drive significant revenue growth. Before that, I served as Senior Director at Pillar4 Media, overseeing content creation and multi-channel revenue growth for a portfolio of health and wellness brands and media partners. Across my career, I’ve worked in agency leadership roles, venture-backed SaaS, and large-scale media networks, with a consistent track record of scaling teams, launching high-impact campaigns, and converting brand trust into measurable revenue. I’m known for blending storytelling, performance marketing, and technology into practical, full-funnel growth systems—particularly for healthcare and professional services organizations that need marketing to be both strategic and accountable.