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Eli Pakier

Fractional CMO

New York, New York

Overview

I founded the Field Trip Department in 2019 after two decades leading strategy and integrated marketing for Fortune 500 brands and fast-growing challengers across top agencies, media companies, and global brands. We plug in as a fractional strategy and marketing department, providing embedded leadership and cross-functional execution for companies in growth or transition. I serve as the Fractional Chief Strategy and Marketing Officer, partnering directly with founders, CEOs, and marketing teams to diagnose business needs, lead brand and marketing transformations, and drive sustained growth.

About

I founded the Field Trip Department in 2019 after two decades leading strategy and integrated marketing for Fortune 500 brands and fast-growing challengers across top agencies, media companies, and global brands. We plug in as a fractional strategy and marketing department, providing embedded leadership and cross-functional execution for companies in growth or transition. I serve as the Fractional Chief Strategy and Marketing Officer, partnering directly with founders, CEOs, and marketing teams to diagnose business needs, lead brand and marketing transformations, and drive sustained growth. Our model builds curated teams of senior specialists to deliver full-service programs across brand strategy, identity development, go-to-market planning, demand generation, lifecycle marketing, and PR and communications. We execute across the full digital suite: websites, content marketing, CRM and automation, SEO, paid search, paid social, performance marketing, and RevOps alignment. While we’ve partnered with brands across many industries, our core focus is finance, B2B, professional services, tech, and media—spanning wealth management, private credit, private equity, venture capital, B2B SaaS, and legal.

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Location

New York, New York

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