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Diana Rodriguez Aleman, CSEP

Fractional CMO

Dallas, Texas

Overview

Your brand’s story isn’t just what you say... it’s how the world remembers you.<br><br>Before launching my consulting firm, I spent 10+ years shaping communications, brand development, and philanthropic strategy. I know how to translate complex missions into compelling stories that move people to act, because I’ve built them from the ground up. I’m a systems thinker and relationship builder who can scale initiatives across a complex organization while building long-term partnerships and sustainable revenue.<br><br>I help founders, CEOs, and mission-driven leaders unlock the power of narrative

About

Your brand’s story isn’t just what you say... it’s how the world remembers you.<br><br>Before launching my consulting firm, I spent 10+ years shaping communications, brand development, and philanthropic strategy. I know how to translate complex missions into compelling stories that move people to act, because I’ve built them from the ground up. I’m a systems thinker and relationship builder who can scale initiatives across a complex organization while building long-term partnerships and sustainable revenue.<br><br>I help founders, CEOs, and mission-driven leaders unlock the power of narrative to drive clarity, connection, and conversions.<br><br>Through clear brand messaging, emotionally intelligent storytelling, and AI-integrated strategies, I turn your lived experience, expertise, and values into a brand that feels as true as it is unforgettable.<br><br>Whether you're scaling your influence, launching something bold, or stepping into thought leadership, you don’t need to “sound like everyone else.” You need messaging that’s unmistakably you.<br><br>Who I Work With:<br><br>• Executives and entrepreneurs building a personal brand with lasting influence<br>• Mission-driven companies and nonprofits ready to sharpen their voice and scale their impact<br>• Organizations in transition—rebranding, repositioning, or launching a bold new chapter<br>• Thought leaders aiming to lead with voice, vision, and values<br><br>What I Bring:<br><br>• A decade of experience in national nonprofit leadership, brand transformation, and multicultural communications<br>• Deep roots in fundraising, strategic storytelling, and community building across sectors (education, health, advocacy, faith, and youth development)<br>• An equity-centered lens and bilingual fluency in English and Spanish<br>• Certifications in Transformational Leadership, Marketing & Strategy, Fundraising, and Event Sponsorship<br><br>Services Include:<br><br>• Brand Messaging Strategy<br>• Thought Leadership Positioning<br>• Executive & Brand Voice Coaching<br>• Storytelling Workshops & Speaking<br>• Rebranding & Narrative Development<br>• AI-Assisted Content Strategy<br><br>Your Brand. Your Story. Made Memorable.<br>DM me for Fractional Executive support or brand messaging intensives. <br><br>Proficient in Spanish (Bilingual) and French (Limited Working Proficiency)<br><br>Certified in:<br>Transformational Leadership, Marketing & Management Strategy, Fundraising , Event Sponsorship

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Location

Dallas, Texas

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