Diana (.
Oxnard, California
Overview
DDM Fresh Marketing Strategy is a fractional CMO and marketing consulting practice built exclusively for the fresh produce industry. Founded by Diana McClean — with 25+ years of brand, marketing, and communications leadership at Mission Produce, Ocean Mist Farms, and Tanimura & Antle — DDM Fresh delivers senior-level strategic marketing expertise without the full-time overhead. We work with grower-shippers, category leaders, and emerging produce brands across North America who need more than execution. They need a strategic partner who understands the business from field to shelf. What we d
About
DDM Fresh Marketing Strategy is a fractional CMO and marketing consulting practice built exclusively for the fresh produce industry. Founded by Diana McClean — with 25+ years of brand, marketing, and communications leadership at Mission Produce, Ocean Mist Farms, and Tanimura & Antle — DDM Fresh delivers senior-level strategic marketing expertise without the full-time overhead. We work with grower-shippers, category leaders, and emerging produce brands across North America who need more than execution. They need a strategic partner who understands the business from field to shelf. What we do: ✓ Brand Strategy & Identity — Audits, positioning, messaging, and visual identity ✓ Go-to-Market Planning — Retail, foodservice, and B2B channel strategy ✓ Fractional CMO Engagements — Ongoing strategic partnership on a retainer basis ✓ Content & Communications — Brand storytelling, PR, and marketing communications Whether you're a regional grower ready to compete on brand, or an established shipper looking to sharpen your market position, DDM Fresh brings the strategic horsepower. Serving clients across North America | Based in Ventura County, CA