Derek Showerman
Lebanon, New Hampshire
Overview
"Everyone is born with a certain potential. You may never achieve your full potential, but how close you come depends on how much you want to pay the price." -Red Auerbach As a Fractional CMO work within the intersection of executive strategy and technical execution. With over two decades of experience in marketing, sales, and digital transformation, I specialize in architecting AI-powered growth engines that help New England SMBs scale to $10M+ in revenue and beyond. I don't just advise; I build systems. I partner with growth-stage organizations to audit their legacy tech stacks and replace
About
"Everyone is born with a certain potential. You may never achieve your full potential, but how close you come depends on how much you want to pay the price." -Red Auerbach As a Fractional CMO work within the intersection of executive strategy and technical execution. With over two decades of experience in marketing, sales, and digital transformation, I specialize in architecting AI-powered growth engines that help New England SMBs scale to $10M+ in revenue and beyond. I don't just advise; I build systems. I partner with growth-stage organizations to audit their legacy tech stacks and replace manual, fragmented processes with integrated AI layers. By automating lead generation, customer nurturing, and operational workflows, I help companies increase their sales "win rate" and achieve massive operational efficiency without simply increasing headcount. In today’s rapidly shifting business landscape, hope is not a strategy. That is why I have built a group of professional pecialized partner firms across finance, revenue operations, and marketing execution. This provides my clients with an end-to-end growth infrastructure designed to turn ambitious revenue goals into measurable results. Whether leading cross-functional teams, presenting to boards, or deploying next-gen tech, my focus remains constant: replacing guesswork with data to unlock new revenue streams and ensure my clients compete—and win. CORE EXECUTIVE COMPETENCIES • Fractional Leadership: CMO & CTO Services, Corporate Dev, Board Advising, Staff Management. • Growth Architecture: Revenue Scaling, Inbound/SaaS Sales, Brand Management. • Digital Transformation: Process Improvement, Tech Stack Auditing & Modernization. • Search & Content: SEO, AIO, GEO (Generative Engine Optimization), Big Data Analysis. THE 2026 TECH & AI ECOSYSTEM • AI & LLMs: ChatGPT, Claude, Gemini, Perplexity, Midjourney, Jasper, Copy.ai, Scalenut. • MarTech & CMS: HubSpot, Webflow, WordPress, Wix, Shopify, BigCommerce, Adobe CC. • SalesTech & CRM: Salesforce, Clay, Apollo.io, Gong, 6sense, Cognism, Seamless.AI, CallRail. • SEO & GEO: Ahrefs, Moz, Rank Tracker, Mutiny, SmartyAds. • Data & Ops: Snowflake, Retool, NetSuite, QuickBooks, Slack, MS Office 365. • Social: Khoros, Sprinklr, Marketo. LET'S CONNECT www.vtnhconsultants.com derek@vtnhconsultants.com 978-604-0270