Denine Harper
Sarasota, Florida
Overview
I'm a growth-driven Fractional Chief Marketing Officer who transforms underperforming brands into revenue engines. With 15+ years scaling PE backed, mid-market and enterprise companies (especially in construction, building products, home finishes, and consumer durables) I specialize in fixing broken go-to-market systems, restoring brand-to-sales alignment, and creating marketing organizations that are accountable to P&L outcomes, not vanity metrics. I've rebuilt multi-brand portfolios worth $1B+, launched revenue-producing channel-to-consumer programs, accelerated post-acquisition growth time
About
I'm a growth-driven Fractional Chief Marketing Officer who transforms underperforming brands into revenue engines. With 15+ years scaling PE backed, mid-market and enterprise companies (especially in construction, building products, home finishes, and consumer durables) I specialize in fixing broken go-to-market systems, restoring brand-to-sales alignment, and creating marketing organizations that are accountable to P&L outcomes, not vanity metrics. I've rebuilt multi-brand portfolios worth $1B+, launched revenue-producing channel-to-consumer programs, accelerated post-acquisition growth timelines, and made marketing a true driver of enterprise value for mid-market, PE-backed and Fortune 500 brands. Skilled at bridging strategy, creative development, and execution, I lead teams across brand, demand generation, sales enablement, and channel development. I embed AI into marketing operations to multiply speed, precision, and impact. Faster output. Sharper positioning. Smarter scale. Specialties: - Outsourced CMO Services - GTM Realignment (with brand, product, sales and channel) - Brand Revitalization - Channel-to-Dealer/Consumer Growth Strategy - Full-Funnel Demand Generation - Sales Enablement and Pipeline Acceleration - Multichannel Marketing Strategy - Marketing ROI Optimization - Cross-Functional Revenue Leadership - AI-Enabled Process Development - Team Development and Mentorship If you're looking for a growth operator who can fix your GTM engine, rebuild momentum, and turn marketing into a profit center, let's connect. Book a FREE Strategy Audit or visit my website www.dhxconsulting.com