Debra Price- CISSP
New York City, New York
Overview
I help business owners clarify their go-to-market strategy and messaging, accelerate growth and connect technical value to real market results. Based on over 25 years of cybersecurity hands-on product management/marketing experience in enterprise, growth companies and startups, I advise teams who want to scale smarter Core Competencies Strategic Leadership: End-to-end responsibility for 0 to 1 new product businesses, translating security challenges into market-ready solutions. Go-to-Market Excellence: Led cross-functional teams to launch products with compelling messaging, targeted collate
About
I help business owners clarify their go-to-market strategy and messaging, accelerate growth and connect technical value to real market results. Based on over 25 years of cybersecurity hands-on product management/marketing experience in enterprise, growth companies and startups, I advise teams who want to scale smarter Core Competencies Strategic Leadership: End-to-end responsibility for 0 to 1 new product businesses, translating security challenges into market-ready solutions. Go-to-Market Excellence: Led cross-functional teams to launch products with compelling messaging, targeted collateral, and integrated campaigns that empowered sales teams to exceed performance metrics. Customer-Centric Innovation: Fostered client and product management relationships that informed product development, ensuring solutions met strategic requirements, regulatory compliance standards, and evolving security demands. Revenue Generation: Consistently delivered products that captured market share and drove sustainable revenue growth through strategic positioning and clear competitive differentiation.