Debbie McGonigle
Massachusetts
Overview
Former Fortune 100 Chief Customer Officer and Chief Marketing Officer who translates growth strategy into operating results. I’ve led enterprise transformation, go-to-market modernization, and customer experience improvement across B2B and B2C, ranging from fast-scaling companies to a $20B+ business with complex stakeholder and distribution ecosystems. I help CEOs and leadership teams make clear choices, set measurable outcomes, and execute with discipline. My work typically spans go-to-market strategy, customer and partner experience, marketing effectiveness, sales enablement, communications
About
Former Fortune 100 Chief Customer Officer and Chief Marketing Officer who translates growth strategy into operating results. I’ve led enterprise transformation, go-to-market modernization, and customer experience improvement across B2B and B2C, ranging from fast-scaling companies to a $20B+ business with complex stakeholder and distribution ecosystems. I help CEOs and leadership teams make clear choices, set measurable outcomes, and execute with discipline. My work typically spans go-to-market strategy, customer and partner experience, marketing effectiveness, sales enablement, communications, and revenue operations. I’ve supported acquisitions and divestitures and helped leaders align priorities and operating plans. Today I serve as a fractional executive and advisor to small and mid-sized companies and bring board and advisory experience in youth development organizations. Go-to-Market Strategy | Customer Experience | Brand Strategy & Positioning | Marketing Effectiveness | Sales Enablement | Revenue Operations | Transformation Leadership | Stakeholder & Change Management | M&A Support (Integration / Divestitures) | B2B & B2C