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David Snider

Fractional CMO

Grant, Florida

Overview

I bring a unique blend of leadership, business and analytical skills to the Marketing function having successfully held management positions in Marketing, Product Management, Product Development, Finance, Operations and Engineering. I am hyper-focused on business growth, with a demonstrated ability to grow revenue and profit in high-tech (Cloud, Software, SaaS) start-up and growth-stage environments in the <$1 million to $100 million+ range. My strengths and qualifications include: * Comprehensive marketing oversight including strategy, segmentation, positioning, messaging and inbound/outbou

About

I bring a unique blend of leadership, business and analytical skills to the Marketing function having successfully held management positions in Marketing, Product Management, Product Development, Finance, Operations and Engineering. I am hyper-focused on business growth, with a demonstrated ability to grow revenue and profit in high-tech (Cloud, Software, SaaS) start-up and growth-stage environments in the <$1 million to $100 million+ range. My strengths and qualifications include: * Comprehensive marketing oversight including strategy, segmentation, positioning, messaging and inbound/outbound demand generation * Design and execution of multi-phase demand generation strategies and marketing-mix optimization * Specific expertise in technology-enabled digital demand generation, demand waterfall modeling and pipeline optimization *Deep knowledge of Sales and Marketing Technologies and experience building highly-integrated tech stacks * Experience spanning “Marketing-Team-of-One” to the build and leadership of large teams that achieve bottom-line objectives * Exceptional education: M.B.A. Finance & Marketing (class valedictorian), B.S. Electrical Engineering, and advanced training in Imaging Science. I align with others to meet and exceed top and bottom line objectives and drive direct reports, peers, and cross functional teams to achieve business goals. I work hard to establish meaningful business and operational metrics and then measure and report results with a high degree of fidelity. I seek out new challenges, enjoy building organizational capabilities, and strive for continuous improvement. I am at my best in start-up, early stage, or turn-around situations where there are opportunities to establish processes and metrics, implement programs and technologies, assemble or develop teams, and launch new initiatives. My education includes degrees in Electrical Engineering, advanced Imaging Science training, and an MBA in Finance, Marketing, and Entrepreneurship from a top business school where I graduated as valedictorian. I have been fortunate to have had many career opportunities where I've applied my formal education and I commit myself to continuous personal development.

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Location

Grant, Florida

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