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Darin Dougherty

Fractional CMO

Portland, Oregon

Overview

Great brands are built by strong teams I’m a senior creative, brand and marketing leader with deep experience guiding teams, partners, and executives toward clear strategy and meaningful brand growth. I lead with trust, curiosity, and accountability — creating environments where talented people do their best work and brands show up with consistency and purpose. My focus is on: • aligning brand vision to business goals • building and mentoring high-performing creative teams • turning insight into scalable brand systems and campaigns • creativity that wins over customers I believe leadership

About

Great brands are built by strong teams I’m a senior creative, brand and marketing leader with deep experience guiding teams, partners, and executives toward clear strategy and meaningful brand growth. I lead with trust, curiosity, and accountability — creating environments where talented people do their best work and brands show up with consistency and purpose. My focus is on: • aligning brand vision to business goals • building and mentoring high-performing creative teams • turning insight into scalable brand systems and campaigns • creativity that wins over customers I believe leadership is service. My role is to remove friction, sharpen focus, and empower teams to deliver work that drives both cultural relevance and commercial impact. When teams thrive, brands grow.

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Location

Portland, Oregon

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