RevenueCxO
CB

Craig Bradley

Fractional CRO

Illinois

Overview

I build growth engines that scale. I scale mid-market and PE-backed businesses by building disciplined go-to-market systems across B2B, D2C, and distribution. Over the past 15 years, I’ve grown organizations from $10M to $100M+ by improving CAC, building enterprise partnerships, and installing the operating rigor required for predictable revenue. Selected impact: - Scaled ISSA revenue 35% to $100M, expanding to 60,000+ students annually - Led global turnaround at Performance Health Systems, growing revenue ~$14M to $45M - Drove 40% YoY B2B growth at FloWater, securing partnerships with

About

I build growth engines that scale. I scale mid-market and PE-backed businesses by building disciplined go-to-market systems across B2B, D2C, and distribution. Over the past 15 years, I’ve grown organizations from $10M to $100M+ by improving CAC, building enterprise partnerships, and installing the operating rigor required for predictable revenue. Selected impact: - Scaled ISSA revenue 35% to $100M, expanding to 60,000+ students annually - Led global turnaround at Performance Health Systems, growing revenue ~$14M to $45M - Drove 40% YoY B2B growth at FloWater, securing partnerships with Apple, Amazon, and Four Seasons I focus on what actually drives growth: pricing, pipeline, partnerships, and forecasting discipline. I work with founders, operators, and PE-backed teams looking to scale revenue and build predictable growth.

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