Courtney Todd
Fort Worth, Texas
Overview
With nearly 20 years of experience in marketing, I specialize in empowering B2C brands to elevate their brand identity and drive consumer engagement. As a Fractional CMO and Creative Director, I focus on blending strategy with creativity to lead teams and craft marketing solutions that drive impactful results. - Awarded the 2018 AMA Marketer of the Year for exceptional B2B branding, showcasing my ability to craft compelling narratives. - Led the launch of The Gameroom powered by Hasbro, built its brand identity, developed a user-friendly website, crafted a go-to-market strategy, and oversaw
About
With nearly 20 years of experience in marketing, I specialize in empowering B2C brands to elevate their brand identity and drive consumer engagement. As a Fractional CMO and Creative Director, I focus on blending strategy with creativity to lead teams and craft marketing solutions that drive impactful results. - Awarded the 2018 AMA Marketer of the Year for exceptional B2B branding, showcasing my ability to craft compelling narratives. - Led the launch of The Gameroom powered by Hasbro, built its brand identity, developed a user-friendly website, crafted a go-to-market strategy, and oversaw the rollout of the space which includes a Hasbro brand-themed arcade, Monopoly-themed restaurant, Candyland milkshake bar, and GI Joe laser tag - Helped one beauty brand increase website traffic by 250% through targeted digital advertising and creative marketing strategies. - Successfully built and launched marketing departments from the ground up, improving internal processes and team performance. - Elevated client brands' visibility, achieving a 300% increase in quality leads in just two months through innovative branding and demand-generation initiatives. I welcome opportunities to connect with fellow marketers, business leaders, and creatives passionate about transformative brand strategies. Let's collaborate to make impactful marketing happen!