Collin Peck-Gray
New York, New York
Overview
Partner @Lantern Growth, driving lean, full-stack GTM & growth for B2B2C & DTC health & consumer internet startups. Former VP of Growth Marketing @Redesign Health helping to transform the healthcare industry. Full-stack growth marketer, with experience setting strategy and owning execution for 15M+ in yearly ad spend across various paid acquisition channels including Paid Social (FB/IG, Snap, Pinterest), Paid Influencer, Podcast, Vlog, SEM, Youtube, Native Content, Display, Direct Mail and Affiliates, with a focus on lead generation, e-comm, DTC and B2B2C products. Experienced also managing
About
Partner @Lantern Growth, driving lean, full-stack GTM & growth for B2B2C & DTC health & consumer internet startups. Former VP of Growth Marketing @Redesign Health helping to transform the healthcare industry. Full-stack growth marketer, with experience setting strategy and owning execution for 15M+ in yearly ad spend across various paid acquisition channels including Paid Social (FB/IG, Snap, Pinterest), Paid Influencer, Podcast, Vlog, SEM, Youtube, Native Content, Display, Direct Mail and Affiliates, with a focus on lead generation, e-comm, DTC and B2B2C products. Experienced also managing organic growth including SEO, ORM, lead email and referral programs. Skills include campaign strategy and execution, reporting and optimization, demand forecasting, marketing attribution and analytics, product management, CRO / growth product, and building full-stack growth teams.