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Christy Hui

Fractional CMO

Jupiter, Florida

Overview

I believe breakthrough science deserves a breakout story. In our AI age, this storytelling bridge between innovation and impact matters more than ever — and this is where I live. I thrive on full-cycle execution from concept to production and launch across video production, brand marketing & strategic communications in life sciences, tech & entertainment. As Founder & Fractional CMO at BrainLush, an award-winning creative studio, I help life science and tech companies turn innovation into market impact through brand storytelling and video production that resonates with multiple stakeholders —

About

I believe breakthrough science deserves a breakout story. In our AI age, this storytelling bridge between innovation and impact matters more than ever — and this is where I live. I thrive on full-cycle execution from concept to production and launch across video production, brand marketing & strategic communications in life sciences, tech & entertainment. As Founder & Fractional CMO at BrainLush, an award-winning creative studio, I help life science and tech companies turn innovation into market impact through brand storytelling and video production that resonates with multiple stakeholders — from investors and partners to patients and clinical audiences. Forging pathways to accelerate market traction. MY STORY I was part of a business development team at a tech startup that scaled from a $500M valuation to a $20B market cap through an IPO. Working with talented teams across Asia, Europe, and Latin America gave me firsthand experience in building, growing, and scaling businesses from the ground up. Over the course of my career, I was fortunate to be recruited to join startup teams (Sony Pictures, DirecTV, and Gemstar). I helped launch new products/services and expand into new markets. Each experience deepened my understanding of how great storytelling drives market success across cultures. A storyteller at heart, I founded my first startup to develop and produce children's entertainment IPs. Working with major studios, including Warner Bros., Cartoon Network, and Disney, honed my creative storytelling and production skills. I found my calling when I was recruited to join a biotech company as CMO, where I leveraged strategic marketing/communications, brand storytelling, and video production to shape go-to-market strategies, brand identity, and multi-stakeholder messaging. A lifelong tea drinker, I stumbled upon an untold story about tea. So I made a documentary—TEA: The Drink That Changed The World — now streaming on Amazon, Tubi & YouTube. Today, I share my passion for Tea Culture through workshops at tea festivals worldwide. Every great story starts with a conversation — let's start ours. CORE EXPERTISE Brand Storytelling • Video Production • Strategic Narrative • Life Sciences Marketing • GTM Strategy • Demand Generation • B2B Marketing • Creative Direction • Strategic Advisory CREDENTIALS & AWARDS EMBA | Fluent in Chinese Emmy • Telly • W3 Author, FLYING FILLIES (via Amazon) Creator/Writer/Producer: XIAOLIN SHOWDOWN | XIAOLIN CHRONICLES (via Amazon)

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Location

Jupiter, Florida

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