Christine Cuoco
New York, New York
Overview
I’m a versatile business executive, marketer, and brand builder who thrives on creativity, community, and storytelling while also possessing a strong command of numbers and finance. With extensive global leadership experience, I’ve driven growth and innovation in high-impact roles. My marketing journey began at Time Inc., where I honed my skills in acquisition and performance marketing, followed by significant roles in brand building, product marketing, customer advocacy, and loyalty marketing at American Express. Since then, I’ve expanded my expertise as a global business executive and hands
About
I’m a versatile business executive, marketer, and brand builder who thrives on creativity, community, and storytelling while also possessing a strong command of numbers and finance. With extensive global leadership experience, I’ve driven growth and innovation in high-impact roles. My marketing journey began at Time Inc., where I honed my skills in acquisition and performance marketing, followed by significant roles in brand building, product marketing, customer advocacy, and loyalty marketing at American Express. Since then, I’ve expanded my expertise as a global business executive and hands-on contributor at tech companies like Twitter, LinkedIn, Rho, and Abilitie. Notably, my leadership at Twitter contributed to scaling the company from approximately $500 million in revenue pre-IPO to around $3.5 billion by 2019, demonstrating my ability to navigate complex global challenges and deliver results in an ever changing, fast-paced environment. As Chief Marketing Officer at Abilitie, I played a pivotal role in elevating the brand and executing go-to-market strategies that have helped propel the company to an impressive ranking of #842 on the 2024 Inc. 5000 list. I’m passionate about building and scaling mission-driven companies, enjoying both strategic planning and hands-on execution. As a leader, I adeptly balance the big picture with the finer details. Above all, I prioritize the people I work with and those our companies serve. I’m a curious leader and problem solver who values action, communication, collaboration, creativity, curiosity, and integrity. Expertise: B2C | B2B | SMB | enterprise | brand | content | community | digital | direct | experiential | GTM | growth | product | social | integrated | subscription | sales enablement | global Growth | Scaling | IPO | Transformation | Restructuring