Cathy Cao
New York, New York
Overview
Entrepreneurial leader offering experience spearheading end-to-end marketing functions for new market penetration and revenue growth: - Go-to-Market Strategy - Demand Gen & Database Development - RFP & Vendor Management - Leading Marketing, Creative, & Engineering Teams - Branding & Storytelling - Product & Program Development - Market Research & New Business Development Cathy is skilled in building and coaching high-performing teams that directly contribute to the bottom line, in good times and VUCA times as well. With a strong technical background, Cathy marries the art of storytelling w
About
Entrepreneurial leader offering experience spearheading end-to-end marketing functions for new market penetration and revenue growth: - Go-to-Market Strategy - Demand Gen & Database Development - RFP & Vendor Management - Leading Marketing, Creative, & Engineering Teams - Branding & Storytelling - Product & Program Development - Market Research & New Business Development Cathy is skilled in building and coaching high-performing teams that directly contribute to the bottom line, in good times and VUCA times as well. With a strong technical background, Cathy marries the art of storytelling with data analytics and the latest in MarTech to produce successful demand gen and funnel marketing programs. She is a great communicator. Cathy excels at collaborating across multiple organizational levels and building strategic relationships across vendors, clients, and partners.