RevenueCxO
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Benjamin Brown

Fractional CMO

San Diego, California

Overview

Marketing executive leading high-growth B2B SaaS and AI companies to define and dominate their categories, build end-to-end GTM engines, launch game-changing products, and drive durable revenue growth. I’ve worked with orgs across growth stages (Series A → post-IPO) and industries (Supply Chain, Healthcare, Hospitality). They all share common traits: • Scaling quickly, and need marketing to play a critical role in their growth • Redefining themselves with new products, and need a compelling narrative + positioning • Operating in complex, emerging, or AI-driven categories • Selling into tec

About

Marketing executive leading high-growth B2B SaaS and AI companies to define and dominate their categories, build end-to-end GTM engines, launch game-changing products, and drive durable revenue growth. I’ve worked with orgs across growth stages (Series A → post-IPO) and industries (Supply Chain, Healthcare, Hospitality). They all share common traits: • Scaling quickly, and need marketing to play a critical role in their growth • Redefining themselves with new products, and need a compelling narrative + positioning • Operating in complex, emerging, or AI-driven categories • Selling into technical, operational and otherwise complex buyer scenarios where clarity and trust win I've followed these same core tenets to lead each venture to record growth: 1. Drive pipeline → ARR → NRR by embedding marketing into sales, CS and product workflows 2. Modernize marketing teams to be AI-first, data-driven and revenue-accountable 3. Empower people as a player-coach to do the best work of their lives Here’s what that looks like in practice: Category creation + market leadership • Fairmarkit: Achieved market dominance after repositioning from Point solution --> end-to-end Agentic AI platform • AKASA: Transformed new GenAI products into the company's top revenue drivers and core identity • ConverseNow: Established commanding market share in voice AI for restaurants Brand → Pipeline → ARR → NRR • Built and led marketing engines spanning product marketing, demand gen, content, PR, ABM, customer marketing and field marketing • Delivered record inbound pipeline through PR, content and analyst relations programs that earned #1 share of voice and #1 AI search visibility (GEO/AEO) • Led record ACV, win rates and time to close through customer advocacy and customer education programs AI-first marketing operating model • Deployed AI agents and workflows to scale product marketing, growth, content, and operations • Upskilled team members across GTM functions in AI tools and best practices to amplify impact and efficiency Player-coach leadership at every growth stage • From first marketing hire to leading global teams of 40+ • Balancing 30,000ft strategy and ground-level execution If you’re looking for a marketing leader who can shape the category, build the engine, and drive both pipeline and NRR, let’s connect. ...And you’ve gotta have fun along the way. Always up to talk about travel, food and fitness.

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Location

San Diego, California

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