Becky Cook
Rochester, New York
Overview
I’m a marketing leader with 15+ years building go-to-market strategies that accelerate pipeline, strengthen partner ecosystems, and grow revenue for SaaS, cloud, and AI-enabled services. Career Impact: -Influenced >$200M enterprise pipeline through partner alliances, global demand programs, and analyst relations. -Delivered 2000% MRR growth in 12 months for a new SaaS platform. -Achieved 447% ROI on marketing spend with a 35% SQL-to-win ratio. -Directed global rebrands spanning 6 websites, 5 CRMs, and 20+ social channels. -Regularly presented KPIs and strategy to Boards and C-suites. I’ve le
About
I’m a marketing leader with 15+ years building go-to-market strategies that accelerate pipeline, strengthen partner ecosystems, and grow revenue for SaaS, cloud, and AI-enabled services. Career Impact: -Influenced >$200M enterprise pipeline through partner alliances, global demand programs, and analyst relations. -Delivered 2000% MRR growth in 12 months for a new SaaS platform. -Achieved 447% ROI on marketing spend with a 35% SQL-to-win ratio. -Directed global rebrands spanning 6 websites, 5 CRMs, and 20+ social channels. -Regularly presented KPIs and strategy to Boards and C-suites. I’ve led marketing in both high-growth startups and global enterprises, with a track record of creating scalable programs, leveraging MDF and partner co-marketing, and positioning AI/ML-enabled solutions in competitive markets. LET'S CONNECT: Currently based in Rochester, I'm open to networking with similar technology colleagues to collaborate. The best way to reach me is LinkedIn or email at bcook@cloudibr.com