Barbie K.
Los Angeles, California
Overview
Hello! I’m Barbie Koelker, a marketing and communications leader known for elevating brands, engaging audiences, empowering teams, and exceeding expectations. For over 20 years, I’ve fostered growth in tech and media, helping B2B and B2C brands grow 10X, launch new products & solutions, drive tech adoption & subscriptions, host sellout events, improve their marketing ROI, and flourish. Today, I’m looking for the next brand I’ll elevate, for the next complex problem to solve, and for the next chapter in this journey. In this pursuit, I'm cofounder of iDigress, a creative studio and marketing
About
Hello! I’m Barbie Koelker, a marketing and communications leader known for elevating brands, engaging audiences, empowering teams, and exceeding expectations. For over 20 years, I’ve fostered growth in tech and media, helping B2B and B2C brands grow 10X, launch new products & solutions, drive tech adoption & subscriptions, host sellout events, improve their marketing ROI, and flourish. Today, I’m looking for the next brand I’ll elevate, for the next complex problem to solve, and for the next chapter in this journey. In this pursuit, I'm cofounder of iDigress, a creative studio and marketing consultancy where I serve as both editor-in-chief for a TTRPG project and fractional CMO and marketing consultant for clients in tech, media, and finance. Over the years, I have led marketing efforts for a myriad of companies, from tech & media startups to publicly traded enterprises. Most recently, I served as the Global Head of Developer Marketing for InMobi, an AI powered mobile advertising platform at the forefront of the surface economy. Prior to this, I served as the VP of Marketing for Spiketrap, an NLP AI audience intelligence and contextual advertising platform, from its seed round through its acquisition by Reddit. Notably, I have also led B2B marketing at consumer insights platform DISQO, served as the head of marketing for advertising agency AUDIENCEX, and led developer marketing at ML AI powered mobile advertising platform AdColony. Committed to meaningful audience engagement, I hold a Master’s in Communications Management from the University of Southern California and was a President’s Scholar at Cal State Fullerton, where I attained my Bachelor’s in Communications. TLDR: I build better brands, craft compelling content & campaigns, possess a penchant for puns, admit an affinity for alliteration, and openly cherish caffeination, cats, & the clarity* comma. Looking for growth? Let’s chat! * The Oxford comma needs a rebrand!