Ashley Whitlatch
San Francisco, California
Overview
Constantly caffeinated Brand Marketing Executive with 15+ years driving strategic marketing initiatives, building high performing teams, growing engaged communities of loyal customers, and crafting stories that resonate globally. I've enabled both early-stage and established global brands, with clients like Visa, Meta AI, eBay, Oyster, Flagship, sustainable travel brand: Solgaard, Drops (acquired by Kahoot!), Plato (acquired by Coda and Grammarly), among others. Side Quests: - Contributing Photographer on Unsplash (86MM views + 1MM DL) - Social Media Creator + Community Builder on Booktok,
About
Constantly caffeinated Brand Marketing Executive with 15+ years driving strategic marketing initiatives, building high performing teams, growing engaged communities of loyal customers, and crafting stories that resonate globally. I've enabled both early-stage and established global brands, with clients like Visa, Meta AI, eBay, Oyster, Flagship, sustainable travel brand: Solgaard, Drops (acquired by Kahoot!), Plato (acquired by Coda and Grammarly), among others. Side Quests: - Contributing Photographer on Unsplash (86MM views + 1MM DL) - Social Media Creator + Community Builder on Booktok, Bookstagram, Book Threads (@booksaremythirdplace), with 42K+ combined followers and 1.5MM+ likes, engaging with readers + supporting book discovery, primarily SFF. Previously: VP of Marketing at Rapport, leading a remote team in five time zones, crafting brand narratives + brand strategy for launch, + a successful $7MM series A round. Director of Marketing, 5th U.S. hire at Redkix—a SaaS startup acquired by Meta (Seed funding led by Salesforce Ventures). Led global marketing programs + partnerships at Prezi, as the 8th U.S. hire. These cross-functional marketing initiatives were key in establishing Prezi's brand in EDU and B2B markets, and scaling Prezi’s growth from 9MM to 70MM+ users worldwide, and $14MM to $71MM in funding. Led co-marketing partnerships from ideation through execution, including the White House, TED, + SXSW. I am an international marketer with expertise in brand strategy, public speaking, partnership building, executive advising, and applying data insights to storytelling and community engagement for early stage startups, consumer brands, and established tech giants. I've been a speaker at: Harvard Business School Oxford Saïd Business School Harvard Graduate School of Design MIT Sloan St. Andrews UC Berkeley Northwestern I'm most passionate about brand storytelling, community building + engagement, social media, customer first products, and integrated marketing for brands who have a desire to make a global impact. Let's connect: ashley@ashleywhitlatch.com | ashleywhitlatch.com Specialties: Executive advising, Leadership Development, Brand Strategy, Social Media Marketing, Public Speaking, Strategic Communication, Product Marketing, Presentation Design, Brand Storytelling, Content Marketing, Partnerships, International Marketing, Integrated Marketing, Cross-functional Marketing, TikTok, Project Management, Campaign Launches, Marketing Strategy, Community Curation, Email Marketing, Product Launches, Product + Lifestyle Photography