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Ashley Rodriguez

Fractional CMO

Austin, Texas

Overview

My professional background is diverse with 14 years in marketing-focused roles, helping brands grow with clarity, intention, and heart. My background spans operations, advanced strategy, storytelling, and execution paired with an MS in Industrial-Organizational Psychology, which allows me to bridge performance with a people-first business culture. As a leader, I am deeply passionate about how work feels just as much as how it functions. I advocate for balanced workplaces, healthy teams, and human-centered businesses where employees and customers are treated as people, not processes. By blendi

About

My professional background is diverse with 14 years in marketing-focused roles, helping brands grow with clarity, intention, and heart. My background spans operations, advanced strategy, storytelling, and execution paired with an MS in Industrial-Organizational Psychology, which allows me to bridge performance with a people-first business culture. As a leader, I am deeply passionate about how work feels just as much as how it functions. I advocate for balanced workplaces, healthy teams, and human-centered businesses where employees and customers are treated as people, not processes. By blending marketing insights with behavioral science, I help organizations build cultures that support sustainable growth, meaningful engagement, and long-term trust. I advocate that the future of business belongs to those who lead with empathy, design with purpose, and think holistically from internal teams to the full customer journey. When people are supported and experiences are intentional, everyone wins, and that’s the kind of future I’m excited to help build.

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Location

Austin, Texas

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