Amanda Garrison, MBA
Los Angeles, California
Overview
I am a marketing executive and Fractional CMO with over 15 years of experience leading go-to-market strategy, product marketing, and digital growth for startups, B2B SaaS companies, and global enterprises. My background includes leadership roles at Amazon Prime Video, BlackRock, and Capital Group, as well as consulting partnerships with AWS, Salesforce, and venture-backed startups through my firm, AKG Marketing. My work focuses on building scalable marketing strategies that drive measurable growth. I have delivered results such as a 200% increase in qualified pipeline in 60 days for early-sta
About
I am a marketing executive and Fractional CMO with over 15 years of experience leading go-to-market strategy, product marketing, and digital growth for startups, B2B SaaS companies, and global enterprises. My background includes leadership roles at Amazon Prime Video, BlackRock, and Capital Group, as well as consulting partnerships with AWS, Salesforce, and venture-backed startups through my firm, AKG Marketing. My work focuses on building scalable marketing strategies that drive measurable growth. I have delivered results such as a 200% increase in qualified pipeline in 60 days for early-stage companies, a 40% boost in engagement for Amazon Prime Video, and the expansion of a SaaS client’s AWS contract from $1M to $3M. I specialize in aligning marketing, sales, and product teams to create frameworks that accelerate growth, optimize customer lifecycle programs, and prepare organizations for funding or scale. Whether guiding founders through AKG Marketing’s 90-Day Fractional CMO program or leading internal teams through complex launches, I bring a structured, data-informed approach to solving business challenges. My goal is to help companies achieve sustainable growth and build marketing organizations that function as trusted revenue drivers.